Leave it to Silicon Valley to come up with new and innovative ways to revolutionize industries. This time, it’s the pizzeria. According to Bloomberg, Zume Pizza started its operations in secret and was founded by Alex Garden and Julia Collins. Both of them have no prior experience in the $9.7 billion pizza industry. Garden was the president of Zynga Studios and the general manager of Microsoft Xbox Live. Collins was the CEO and VP of Harlem Jazz Interprises.
Zume Pizza does not involve actual human like robots. It uses robots and trucks fitted with ovens. These robots at Zume consist of various kinds, from a spider-like, multi-armed sauce spreading robot to another who lifts the pizza from the line and puts it into the oven. But Garden says that the game changing factor will be that each delivery truck is equipped with mini-ovens. The pizzas will be baked in those ovens and will greatly reduce delivery times. Zume has partnered with ABB Robotics, a leading global supplier of industrial robots.
“We are going to be the Amazon of food,” says Zume’s co-founder and executive chairman Alex Garden. They have big aspirations to make the pizza industry healthier, faster and more profitable. “We deliver healthy, artisan pizza to your doorstep in 15 minutes (or less) because we believe everyone deserves to have delicious, wholesome food at a fair price… fast!”
However, analysts say that breaking into the pizza industry won’t be as easy as it seems because giants like Domino’s, Pizza Hut and Papa Johns are already planning to implement their own versions of robotics in their setup. Pizza Hut Asia plan to deploy an AI cashier called Pepper, created in collaboration with MasterCard and Soft Bank. Domino’s Australia is also embracing robotics by developing an autonomous delivery system.
Here is a video about ABB Robotics and Zume Pizza: